Sweet Smell of Success

August 20, 2012 at 9:41 am Leave a comment

Maria and her candy

Maria Sharapova routinely tops Forbes‘ list of best-paid female athletes. Now her off-court empire has a new brand to peddle: Sugarpova.  Sugarpova comes in a dozen packages with names such as “quirky,” “sassy” and “spooky,” each package kissed with a  graphic pair of lips, which Sharapova calls “iconic.”

The collection, which features gummies to gumballs (in the shape of tennis balls), will be available at Fifth Avenue’s  Henri Bendel and sold through worldwide outlets and respective websites, plus sugarpova.com.

It will also be sold in hotel minibars — something the globetrotting Russian said she noticed was lacking in her travels.  With a serious sweet tooth and a nose for how to make a buck, Sharapova knows the sweet smell of success.

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